Creating an effective marketing strategy and engaging content for Erasmus Student Choir.
Erasmus Student Choir is a student choir based in the city of Rotterdam that sings covers from popular songs to acapella.
As the marketing officer of this student choir, I was responsible for the choir's online and offline presence, and marketing as well as content creation.
I have created several social media posts, stories, advertisements, YouTube/Instagram videos, short reels, posters, banners, flyers, merchandise, and presentations according to the needs and branding of the choir. I updated the choir’s website and created posts for open rehearsals, concert announcements, and introductory weeks.
Throughout my role, I followed an engaging videomaking strategy by creating reels and introduction videos that reflected the fun, upbeat, and young nature of the choir.
Instagram and Facebook Posts
-
![]()
Concert Announcement
-
![]()
Call for Open Rehearsal
-
![]()
International Women's Day Post
-
![]()
Meet us at Introductory Week Post
Social Media Videos
Maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Board & Conductor Introduction Videos
Concert Countdown Reels (15 Days)
Copywriting Examples with Posts
Click on the buttons to see the original posts with captions
